This issue comes from my very own DeLoran - as I am on maternity leave I collected some of the core lessons I have learned over the beginning of 2025.
It’s September 2010. Nokia (still the crowned king of mobile phones) takes the stage to unveil its shiny new range of smartphones. Big energy. Slick presentation. All the right words: innovation, ecosystem, hardware integration.
But beneath the confidence? Trouble.
The operating system (Symbian) was lagging. Developers weren’t excited. Users were drifting. Competitors were, well… running laps.
And Nokia? It refused to pivot.